Search engine users benefit from structured product data, Kehl December 2011. Dissemination of credible product information brand manufacturers is located very close to the heart. Consumers look for verified information of goods on the Internet. Now the content partnership of product data experts of mynetfair AG and the Internet search engine Google brings together both stakeholders: If Google users are searching for articles, supports the comprehensive mynetfair – product database with information first-hand. Google provides them optimal answers in his own garment retailers and manufacturers reach many consumers thanks to mynetfair profile. Customers at the POS information some time by scanning QR or bar codes mobile mynetfair products on your Smartphone, you find this value now also strengthened via Google. Google users on the local computer and on the go with mobile devices access to the stored data. Mynetfair has established itself as a provider of many large retail chains: approximately 1.5 million product profiles of all goods segments the growing houses mynetfair database currently. “Rudiger Gollucke, Chairman and CEO of mynetfair AG, pleased about the cooperation with the largest Internet search engine: we make the huge potential our product database for a wide range of accessible through the Google partnership and shorten the lines of communication between manufacturers, trade and prospects.”