Kisura.de receives capital in the high six-figure range in the framework of the programme for the promotion of research, innovation and technology of the InvestitionsBank Berlin. Berlin, July – Kisura.de, Germany’s first online style advice for women, receives new growth capital by InvestitionsBank Berlin (IBB). That of EU co-financed programme for the promotion of research, innovation and technology (Pro FIT) a six-digit amount flows over to the Berlin start-up total. More information is housed here: patrick mayberry. The funding to be used in particular the technical evolution of the shopping platform. A solid technological base is an essential component of Kisura. With the help of Pro FIT we can consistently develop our technological processes and focus in particular on the development of an innovative recommendation technology”, explains Tanja Bogumil, Managing Director and co-founder of Kisura. We know very well our customers as well as our products.

This information is the basis for a new recommendation software based on one intelligent database. Our individual and personal approach to Consulting learns this. an important technological support” The new technology provides tailored recommendations in real time connected with a special shopping experience of the personal shopping. Customers benefit from much shorter wait, processing and delivery times at the same time higher service level. The technology requirements for the participation in the Pro FIT program are very high. Promoting the IBB reaffirmed”our innovative technological approach, Bogumil is pleased. Thus we strengthen our unique selling point over the competition shortly after the start and position ourselves as a modern platform for personal shopping”.

Kisura has made it his mission to digitise the traditional shopping experience: experienced stylists advise the clients individually and personally in fashion and style questions. Preferences of the customer in relation to lifestyle and fashion, as well as their personality, their style and type are included in the advice. As Result receives a selection of fashion, which will be presented in a virtual showroom tuned to the customer by email. The outfits are supplied without obligation after ordering home and customers decide themselves or with the help of advisers, what they want to keep. The rest is sent back free of charge to Kisura. The exclusive service is currently free for new customers. The Kisura GmbH with seat in Berlin is Germany’s first personal online shopping platform for women. The Berlin startup was founded two graduates of the founders wrought in the autumn of 2012 by Tanja Bogumil and Linh Nguyen – HHL (HHL) with previous experience from the startup industry. The company has been active since March 2013 and has served over a thousand customers.

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