Development of advanced web technologies has reached a stage where simplicity and safety enabled development of an intelligent and easy-to-use Web application. Online store is no exception. Modern businessmen are increasingly turning to this type of Web applications, but some distrust remains. Internet commerce in major cities (Moscow, St. Petersburg) was widespread, but in smaller cities to this kind of Trade wary. Try to understand and highlight the pros and cons of online stores that better real store or online magazin.Dlya opening a real store will need to find suitable premises to good location (to buy or rent), book design and decoration, to buy commercial equipment.
When you open an online store is chosen domain name, ordered design and development, plus rent office for your company. But in the second case of you need much less capital investment than opening a real store. Cost of development will cost you about 60 – 150 thousand rubles. When investment in repairs premises and purchase of equipment may be several times larger, and the office, you can choose anywhere. It is also possible to reduce costs and compensation of employees: need fewer advisers, not need a guard, Cleaner .Plyusy and cons analyze the example of an online perfume shop. Pros: Low cost of development, compared to opening a real store.
Lower labor costs (fewer required of employees). Office rental lease below commercial premises with good attendance. Competitive prices. Convenience for klientov.Minusy: Clients can not assess the product “live”. Selling such perfume you do not can bring flavor (but there are stores of competitors, where they got acquainted with the goods customers will get it from you at a lower cost). The question arises with the use of cmc. Art. 5 of Law N 54-FZ requires printing a check at the time of funds. Issue the cmc for each courier would be too expensive. In practice, we apply the following scheme: in stock online shop breaks cashier’s check, which is given to the courier with the goods. Tax authorities may consider this a violation of the order of settlements and bring the organization to liability. However, in the Administrative Violations no mention about not under time printing checks and time of receipt of funds. To summarize: Internet commerce has many advantages. This will be felt for business starters. The costs of opening a business will be much lower, and by reducing costs an entrepreneur can set competitive prices to attract customers. And lastly, some information on the Law: The Russian law places restrictions on distance selling. Prevent the sale of alcoholic beverages remote way, as well as goods, a free implementation of which is prohibited or restricted by the legislation of the Russian Federation (paragraph 5 of the Ordinance of the Government of the Russian Federation from 27.09.2007 N 612). Requirements applicable to the remote method of trading, are described in the article. 26.1 of the Law of the Russian Federation from 07.02.1992 N 2300-1 ‘consumer protection’ and the Regulation of distance selling, approved by rf Government Resolution 27.09.2007 N 612.