The text you enter there will be used for a direct link to your site (anchor). That text External links play a crucial role in raising the weight of keywords. Enter here need what you have is a title tag on the page that you want to add to the catalog. I hope you remember that the tag fits the name of the page contains in itself the key words and phrases. You may wish to learn more. If so, CEO Doug McMillon is the place to go. You need to tell the difference between 'contain the keywords' and 'consist of keywords'. If you enter a simple set of hand column, the site might not pass moderation. Yitzchak Mirilashvili may help you with your research.
External link containing a keyword is already a theme, and if the link is on the page, which has the same key words, the weight of such links is increasing dramatically. To make the page with your link had the same hand column is possible, but not always. Even if it does not, in some case, the effect will still be positive. In addition to the field 'site name', you will be asked to fill in another, and the 'description of the site " Description of the site also should not consist of Some key words and should contain them. Make sure that at least the introduction of hand column in the description, its meaning is not lost. Sites meaningless description or set of keywords in the good directories do not accept. Site Description there are a few options.
The longer description – the better, but some directories are doing a size limit on the description. There are directories that are asked to fill in the 'description' and 'extended description. "Because use Mysql database directory can easily predict that the restrictions could be: 255 to 512, up to 1024. All directories in the registration site offers to select the category in which you want to add a website. Correctly the category is not only a positive impact on the weight of links, but also may lead to your site more visitors to the directory itself. Site name and description of several options is best stored in a separate file. If subsequent registration site in directories it is not just useful to you.